Vedant Fashions Limited is a leading Indian fashion company that specializes in designing, manufacturing, and retailing ethnic wear for men, women, and children. The company's diverse product portfolio includes traditional Indian attire such as sarees, salwar kameez, lehengas as well as contemporary Indo-western outfits.

Their flagship brand Manyavar has gained widespread acclaim for its exquisite wedding collection including sherwanis, kurta sets, and accessories. In addition to Manyavar, Vedant Fashions also owns the Mohey brand which offers an extensive range of women’s ethnic wear suitable for various occasions.

One of the key factors that set Vedant Fashions apart from its competitors is their emphasis on blending tradition with innovation. They have adopted advanced technology in their production processes to ensure high-quality craftsmanship while meeting the demands of modern consumers.

Vedant Fashions has strategically expanded its presence by establishing numerous exclusive brand outlets across India and internationally. Their products are also available through e-commerce platforms catering to a global customer base.

An important aspect contributing to their success is their collaborations with renowned personalities like Virat Kohli who endorsed Manyavar's menswear collection which garnered immense attention both nationally and internationally.